Forever21 has become a popular store in the U.S. and other European countries. This has inspired a new site opening on Oxford Street in London. Now Forever21 will have to compete with other big names in London such as Primark, H&M, and New Look. London is expecting positive remarks from fashion-savvy natives.
The store is set to open it's doors next Wednesday, the chain also plans to create more stores throughout the UK in the future.
Pictures from the launch party.
Bip Ling, a notorious blogger and DJ was chosen for the face of Forever21 for their London launch.